Editors' Obsessions

Master the Sunset Blush Trend: Your Step-by-Step Guide to Summer 2024's Hottest Makeup Look

From peachy blushes that mimic the soft flush of twilight to shimmering highlighters that capture the last rays of daylight, we've got everything you need to embrace this enchanting beauty trend.

3 days ago

I’m an Editor Who Loves Fresh Scents & These Perfumes Will Make You Smell Clean and Light

Refresh your fragrance collection with these clean-smelling scents that are perfect for summer.

3 days ago

The Best Transfer-Proof Body Shimmers for Glowy, Radiant Skin

Gorgeous, gorgeous girls deserve to glisten all summer long.

4 days ago

The Best Bikini Trimmers for Easy Touch-Ups and Silky Smooth, Summer-Ready Skin

Wave goodbye to razor burn in those tricky-to-tame areas with these handy tools.

May 28, 2024

The Best Sunscreen Face Sprays That Are Easy to Apply and Won’t Ruin Your Makeup

Trust us, it’ll make reapplying sunscreen every two hours so...much...easier.

May 27, 2024

Butter Yellow: Spring/Summer 2024's Hottest Hue to Illuminate Your Wardrobe & Home With Sunshine Vibes

We're positively melting over the butter yellow color trend. From Andie Anderson-inspired dresses to whimsical decor, we rounded up the best ways to infuse the joyful shade into your everyday life.

May 22, 2024

The Skinny Confidential Just Launched A Mini Version Of Its Cult-Fave Ice Roller, & We're Obsessed

From its portable convenience to its skin-perfecting benefits, prepare to elevate your glow game with every effortless swipe of the Mint Roller. It may be compact, but it's a total beauty powerhouse.

May 21, 2024

The Rom-Com Decor Trend Will Have You Falling in Love With Your Home All Over Again

Get ready to infuse your living space with the same whimsy, romance, and playful elegance that grace the silver screen. Spoiler alert: There is a happy ending to this shopping love story.

May 20, 2024

Lens to Impress: We Found All The Viral Digital Cameras That It-Girls Can't Get Enough Of Right Now

ICYMI, digital cameras have taken social media by storm. From sleek mirrorless options to retro instant shooters, we've got the best digicams to effortlessly elevate your photography (and style) game.

May 16, 2024

Is the Wiggle Pillow Worth It? Here’s How the Viral Pillow Changed How I Sleep Forever

The Wiggle Pillow wiggled its way into my bed (and heart), and I’m never looking back.

May 14, 2024

The Best Summertime Comforters That’ll Keep You Cool & Fresh Even on the Hottest of Days

Easy, breezy, beautiful…comforters! These top picks will help you survive the sweltering heat thanks to their lightweight, breathable designs.

May 12, 2024

The Best Cream Bronzers for a Natural Bronze and Vacation-Ready Glow

In case you weren’t aware, creamy bronzers are the secret weapon for adding that natural, sun-kissed glow to your complexion in just seconds.

May 10, 2024

Loungefly's New Drop Includes Pixar's Up, Lord of the Rings & More Fandom Faves

Soar into a new adventure with these must-have accessories from Loungefly that’re too cute to pass up!

May 9, 2024

No Idea How To Do Your Hair? These Under-$15 Accessories & Tool-Free Style Hacks Are the Perfect Solution

If you struggle to use heat styling tools or follow YouTube tutorials, check out these trendy hair clips, easy-to-use hair curlers & more that will make your hair look ah-mazing with minimal effort.

May 9, 2024

The Best Suits for Women That’ll Make Going Into the Office During the Summer a Little More Bearable

Let’s just say, we’re massive fans of the suit vest trend—especially on the hottest of days.

May 9, 2024

Dear E!, How Do I Dress Like a Minimalist? Here’s Your Guide to a Simple, Chic & Refined Wardrobe

Elevated staples, tailored pieces, and polished essentials all make up the foundation of a minimalist’s wardrobe, which this E! Shopping Editor is here to help you build.

May 8, 2024

Charm Necklaces Are The Jewelry Trend of Spring & Summer: Here Are The 13 Cutest Ones To Shop ASAP

The verdict is in: Charm necklaces are the cool-girl accessory of 2024. To help you nail the trend, we rounded up the most stylish & eye-catching picks (a number of which happen to be on sale RN!).

May 7, 2024

The Best Spring Jackets That Are Comfy, Cute, and Literally Go With Everything

Whatever the weather, these chic and trendy finds will keep you cozy, stylish, and pair with everything in your closet (we promise).

May 1, 2024

Dear E!, How Do I Mature My Style? Here Are the Best Ways To Transform Your Closet & New Adult-Like Fits

So you’re in your late 20s early 30s, and you have no idea what to wear anymore. This E! Shopping Editor is here to help you ease your wardrobe into a more sophisticated style.

April 30, 2024

Chic & Comfy Maxi Skirts That Will Effortlessly Elevate Your Summer Style

Breezy, comfy & oh-so-trendy, maxi skirts are a must-have style beloved by fashion girlies all around. From understated denims to feminine florals, here are the ones you'll want to add to cart ASAP.

April 28, 2024

Pearl Skin is the Luminous Makeup Trend We're Obsessed With For Spring & Summer 2024

Glass skin meets mermaidcore meets soft glam with TikTok's latest beauty obsession: pearl skin. From luminous highlights to silky finishes, here's everything you need to achieve the luxurious look.

April 27, 2024

The Best Spring Floral Dresses That Are Comfy, Cute, and a Breath of Fresh Air

You’ll be frolicking in fields and visiting wineries in these lavish dresses in no time.

April 26, 2024

The Baby Tee Trend Is Back: Here Are The Cutest (& Cheekiest) Ones You'll Want To Add To Your Closet ASAP

While most trends come and go, baby tees have been a recurring player in the fashion game since the '90s. This season, the nostalgic style is making the rounds again — but with a lil' more attitude.

April 24, 2024